Project Overview
A bespoke product customization studio and order management platform enabling apparel and merchandise brands to offer interactive product customization directly to consumers.
Key Challenges & Objectives
Customers want to see realistic live previews of custom merchandise before buying. The studio needed to allow real-time font, graphic, and color manipulation while generating high-resolution vector print files for factory production.
Architecture & Implementation
Engineered with Next.js, HTML5 Canvas vector manipulation libraries, Prisma ORM, JWT authentication, and automated high-resolution asset export pipelines.
Core Features & Deliverables
- Interactive 2D/3D Mockup Canvas: Real-time drag, scale, and rotate tools for uploading artwork and badges onto shirts, hoodies, and accessories.
- Curated Typography Engine: Rich library of licensed fonts with text curved-path distortion, outline effects, and custom color fills.
- Multi-Angle Product Preview: Instant perspective switching between front, back, sleeve, and detail views with photorealistic lighting.
- Print-Ready Vector Export: Automated conversion of customer canvas designs into 300 DPI CMYK vector files ready for direct-to-garment (DTG) printers.
Business Impact & Results
Decreased pre-production customer artwork revision requests by 85% and increased average order value (AOV) by 32% for customized product lines.
